Website Privacy Policy

This Privacy Policy explains how Agri Fin Solutions (Pty) Ltd (Registration No. 2023/000480/07) ("we," "us," or "our") collects, uses, stores, shares, and protects personal information when you visit or use www.agrifinsolutions.co.za. We are committed to processing personal information lawfully and transparently in accordance with the Protection of Personal Information Act, 2013 (POPIA). Effective date: [Insert Date].

1. Information We Collect

We may collect personal information directly from you when you complete forms, contact us, create an account, place an order, request support, subscribe to updates, or otherwise interact with us. Depending on how you use the website, this may include your name, email address, phone number, billing or delivery address, payment-related details handled through our payment providers, and any other information you choose to provide. We may also collect certain information automatically, such as your IP address, browser type, device information, pages viewed, referring website, and usage data through cookies and similar technologies. Where required by POPIA, we will inform you whether providing certain information is voluntary or mandatory and the consequences if you do not provide it.

2. How We Use Your Information

We use personal information only for specific, explicitly defined, and lawful purposes, including to provide and improve our website and services, process transactions, respond to enquiries, deliver customer support, maintain security, comply with legal obligations, and communicate with you. We will process personal information only where permitted by POPIA, including where processing is necessary to perform a contract, comply with a legal obligation, protect a legitimate interest, pursue our legitimate interests where appropriate, or where you have provided consent. We take reasonable steps to ensure that the personal information we process is relevant, adequate, and not excessive for the purpose for which it is processed.

3. Cookies and Analytics

We may use cookies and similar technologies to remember preferences, enable core site functionality, analyse website traffic, and improve performance. Some cookies may be placed by third-party service providers, such as analytics providers. Where required, we will request your consent before using non-essential cookies. You can control cookies through your browser settings and, where available, through our cookie consent tools. Disabling certain cookies may affect how the website functions.

4. When We Share Information

We may share personal information with third-party service providers (operators) who help us operate our website or business, such as hosting providers, payment processors, delivery partners, analytics providers, and professional advisers. Where we use operators, we take reasonable steps to ensure that they process personal information only with our knowledge or authorisation, treat it as confidential, and implement appropriate security safeguards. We may also disclose information where required by law, to protect rights, investigate fraud or security incidents, or as part of a business transaction. We do not sell personal information.

5. Data Retention

We keep personal information only for as long as reasonably necessary to fulfil the purposes described in this policy, comply with legal, accounting, or reporting obligations, resolve disputes, and enforce our agreements. Retention periods may vary depending on the type of information and the reason it was collected.

6. Security of Personal Information

We take reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, disclosure, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

7. Your Privacy Rights

Under POPIA and subject to applicable limitations, you may have the right to request access to the personal information we hold about you, request correction, deletion, or destruction of personal information that is inaccurate, irrelevant, excessive, out of date, incomplete, misleading, or obtained unlawfully, object to certain processing, and withdraw consent where processing is based on consent. You may also object to direct marketing and may lodge a complaint with the Information Regulator. To exercise your rights, please contact us using the details below. We may need to verify your identity before processing your request.

8. Children’s Privacy

We do not knowingly collect personal information from children unless permitted by law and, where required, with the assistance or consent of a competent person such as a parent or guardian. If you believe that a child has provided personal information to us in circumstances that do not comply with applicable law, please contact us so that we can take appropriate steps.

9. Cross-Border Transfers

Your personal information may be stored or processed outside South Africa where our service providers or infrastructure are located. Where we transfer personal information across borders, we will do so only where permitted by POPIA, including where the recipient is subject to laws, binding rules, or agreements that provide an adequate level of protection, where you consent to the transfer, or where the transfer is otherwise authorised by law.

10. Direct Marketing

We will send you direct marketing by electronic communication, such as email, SMS, WhatsApp, telephone, or similar channels, only where permitted by POPIA. If you are not an existing customer in circumstances recognised by law, we will obtain your consent before sending electronic marketing. You may opt out of marketing at any time by using the unsubscribe option or contacting us directly, and we will honour your request in accordance with applicable law.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other operational reasons. The updated version will be posted on this page with a revised effective date.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle personal information, please contact Agri Fin Solutions (Pty) Ltd (Registration No. 2023/000480/07), [Information Officer or Deputy Information Officer], admin@agrifinsolutions.co.za, +27 87 822 1044, 15 Krige Street, Ceres, 6835, Western Cape, South Africa. You may also lodge a complaint with the Information Regulator (South Africa).